Full Email & SMS Campaign Creation
✍️ Tailored Content: Each campaign is customized to your specific goals and audience.
🚀 Expert Setup: Save time and get it done right the first time.
📊 Results-Driven: We don’t just send campaigns—we make sure they deliver results.
Full Email & SMS Campaign Creation
What you'll get:
1. Campaign Goal Identification
✅ Define the specific objective of the campaign (e.g., lead generation, sales, event promotion).
✅ Identify the target audience segment for precise messaging.
2. Content Creation
✅ Write compelling and on-brand email/SMS copy tailored to the campaign’s goal.
✅ Include a clear call-to-action (CTA) that drives engagement (e.g., “Book Now,” “Sign Up”).
✅ Personalization tokens added for a more engaging experience (e.g., using the recipient’s name).
✅ Add urgency or exclusivity if relevant (e.g., “Offer expires in 24 hours!”).
3. Design (Email-Specific)
✅ Design a visually appealing email template aligned with your branding.
✅ Ensure mobile and desktop responsiveness.
✅ Embed relevant links (e.g., booking pages, landing pages).
✅ Add eye-catching visuals (e.g., banners, images, buttons).
4. Campaign Setup in Alphally
✅ Create the campaign inside Alphally’s email/SMS builder.
✅ Schedule send times or set triggers (e.g., immediately, specific time, or based on user actions).
✅ Connect the campaign to relevant workflows, if needed.
5. List Management
✅ Select or create the specific audience segment for the campaign.
✅ Exclude unsubscribed or inactive contacts to maintain engagement rates.
6. Automation (If Applicable)
✅ Set up automation triggers, such as follow-up emails or SMS reminders.
✅ Define user actions that trigger additional messages (e.g., clicking a link, not responding).
7. Testing & Quality Assurance
✅ Test the email/SMS content for grammar, spelling, and accuracy.
✅ Send a test email/SMS to yourself or your team for quality review.
✅ Verify all links, buttons, and images are functional.
✅ Check mobile responsiveness and formatting.
8. Compliance Check
✅ Ensure compliance with email and SMS marketing laws (e.g., CAN-SPAM, GDPR, TCPA).
✅ Add opt-out/unsubscribe options in emails and SMS messages.
9. Campaign Launch
✅ Schedule the campaign for optimal engagement timing.
✅ Double-check all settings before finalizing (e.g., audience, triggers, content).
✅ Monitor initial performance after sending.
10. Post-Launch Monitoring
✅ Track real-time metrics like open rates, click-through rates, and conversions.
✅ Analyze delivery rates and resolve any issues (e.g., bounced emails).
✅ Record data for future campaign improvements.
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